© 2026 Texas Public Radio
Real. Reliable. Texas Public Radio.
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

Texas

Texas

Gov. W. Lee "Pass The Biscuits Pappy" O'Daniel
Texas State Archive
W. Lee “Pappy” O’Daniel was a flour salesman turned broadcaster who mastered early mass media to build a political machine. As host of a hugely popular radio show featuring his Hillbilly Boys band, he blended homespun entertainment with relentless self-promotion. He converted his audience into votes, winning the Texas governorship in 1938 and later a U.S. Senate seat. O’Daniel’s radio fame let him bypass party elites and critics, turning airtime into personal power and profit.