Luminaria Finally Has Time To Contemplate Growth, Is A 10-Day Event In The Works?
After six years of arts and experimentation, the committee behind Luminaria is now working on how to advance the annual visual art expo over the next five years.
The annual event, which is usually held in the spring, is hard to miss downtown with its vibrant light displays and visual projections. It started using several streets around the Alamo and then moved into Hemisfair Park, but now its creative team is looking at the future, of when, where, and how long it should be.
"We never had a time to sit back and say, 'OK, let's start addressing those,' because there are pros and cons either way," said Liz Tullis, the treasurer for Luminara.
Tullis said they’re combing through a strategic plan requested by the board to look at suggestions from artists, funders, and even the city. The idea of a ten-day Luminaria was suggested, but that’s very unlikely for next year.
"I think the recommendation really is that with all the effort that goes on, and what we want out of it, it needs to be more than one day," Tullis said.
The first thing they need to do is decide when it will be and Tullis said one recommendation is to move the event to November.
Each of these ideas -- including how physically big Luminara will be -- are under discussion. Each year it attracts about 300,000 people with $600,000 price tag.
- Learn more about Luminaria at: www.luminariasa.org
The San Antonio Symphony performs at Luminaria 2012: