On February 22, 2015, Texas Public Radio partnered with the Briscoe Museum and the San Antonio Stock Show & Rodeo to raise awareness of the talented artists participating in the Student Western Art Contest, Exhibit and Auction. TPR listeners were invited to a private viewing of the exhibit at the Briscoe Western Art Museum, where they browsed the galleries and learned more about the talented student artists.
The Student Western Art Contest encourages Texas youth in their appreciation of our western heritage and assists them in their educational endeavors in the form of scholarship money granted as a result of the auction of the works. Many of the students who benefit from this program will be the first in their families to attend college.
A week after the event, the winning artworks were auctioned to raise scholarship money for the students. The grand prize-winning piece sold for $17,000, and a total of $300,000 was raised for the 26 winning students.