Beer Ad Battle Spills into Realm of Science

By David Kestenbaum

Published January 18, 2005 at 11:00 PM CST

Football's Super Bowl brings lots of beer ads. This year, Anheuser-Busch -- brewer of Budweiser and Bud Light -- has once again purchased exclusive rights for the national telecast.

Anheuser-Busch recently attacked some ads by rival brewer Miller saying the commercials overstate the results of taste tests.

Brewery scientist Michael Lewis helps NPR do its own comparison.

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David Kestenbaum

David Kestenbaum is a correspondent for NPR, covering science, energy issues and, most recently, the global economy for NPR's multimedia project Planet Money. David has been a science correspondent for NPR since 1999. He came to journalism the usual way — by getting a Ph.D. in physics first.

See stories by David Kestenbaum